PROJECTS

LOEFFLER RANDALL SOHO HQ

Dana's latest large scale commission for the new offices of beloved accessories brand, Loeffler Randall in New York City is an experimentation in tones and textures. The brand's co-founder and creative director, Jessie Randall reached out after having Dana create a smaller scale piece for her beach house in New York. This time, she was after something large scale and ethereal for her new Soho headquarters. To learn more about this project and read the full interview, head over to Loeffler Randall


KNIT WIT

Our friends at Knit Wit Magazine asked us to create a fall harvest pom-pom feast cornucopia inspired by the paintings of Baroque Italian master, Michelangelo Merisi da Caravaggio. All the food shaped pom-pom sculptures were created by Dana Haim. Photography by Robin Stein and Prop Styling by Summer Moore.  


STONE FOX BRIDE

Stone Fox Bride's Molly Guy, commissioned a dreamy pom-pom installation for her stunning Manhattan showroom. She wanted something to inject a sense of magic and texture to her space while evoking a sense of light and romance, like her dresses. 


 LLAMA IN PAJAMAS

Vogue.com commissioned a series of pom-poms and tassels used to drape across “Maury” the Llama for their upstate Winter shoot.


VOGUE.COM

Vogue.com commissioned Dana Haim to recreate their logo as part of a website re-launch project. Vogue.com asked several NY based artists / designers / chefs / architects etc. to create their spin on the brand’s iconic logo.


 MARTIN COLE MEMORIAL QUILT

Weiden + Kennedy

The London offices of Wieden + Kennedy commissioned Dana Haim to create this 3m x 3m square quilt in commemoration of Martin Cole. Cole, the Wieden + Kennedy planning director, tragically passed away in 2009. Martin’s clothes were donated for use in the construction of the quilt. Dana and Martin’s friends from WK made approximately 1000 pom-poms by hand which were used to create the type across the top. It reads ”Get It Done” which was Martin’s motto and legacy to WK. The piece is installed at the Wieden + Kennedy head office ‘The Cole’ on Hanbury Street in London.

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